Morning musings, over a cup of coffee, can sometimes lead to interesting thoughts. Or generate ideas for a post.
Such was the case just now, after getting a comment from fellow blogger and CRS Sam Miller. Sam is a very successful agent and blogger in the Knox Country real estate market in Ohio, and he knows about the power of the Internet in his business.

I wrote a short article recently about Lake San Marcos and included a couple of photos (one shown above) I had taken plus a video. Sam's simple, but powerful comment a short time ago was "As soon as I saw the lake photo on your post I was hooked."
Think about that simple statement.
Yes, it could be that Sam is particularly fond of lakes and, upon spying one, was inspired to take a look. Perhaps he wouldn't have if the photo had not been the hook that dragged him in.
I think this is a profound example of the power of using a good photo in your blog posts to grab the attention of readers - something that MAKES them want to read your article.
Something that is highly relevant, and speaks volumes about what the article is about. And, perhaps, says more than the content itself...a photo blog can send a powerful message and generate emotions in ways simple words might not.
Are YOU taking advantage of the hook of using a good photo?

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