I'm Sorry, But You Can't Have What You Want
There are times this message has to be delivered.
Certainly one might want to temper this a bit and be more diplomatic, but maybe bluntness has its place.
But quite frankly there are times when buyers cannot have what they want, no matter how badly they want it.
It might be due to unrealistic expectations, when there is a big gap between what they can afford and what they want costs. Sometimes lack of education about the realities of the local market leads to wishes that cannot be fulfilled.
Some buyers simply do not know enough about the market to understand that what they want does not fit with their budget. Some are not realistic about budget. And there are some who simply do not know what their budget REALLY is because they haven't done the due diligence.
We can certainly help with that educational process.
We have a responsibility to let buyers know when they can't have what they want, and to have a frank conversation about the realities of budget and market conditions. It may take a while to sink in, and they may not believe it or don't want to, but there is no point in allowing buyers to wander down the trail of wishful thinking when it's clear they can't have what they want. I know I would prefer to be set straight.
If we aren't letting buyers know, aren't we doing them a disservice?
Ethically aren't we bound to be honest with our clients, and let them know the truth.
We all have ways of delivering that message, either directly or indirectly, diplomatically or not.
And buyers vary in terms of their ability to "get it" and realize the reality...or not.
We can't MAKE them understand the reality and act more realistically in terms of their budget and the market.
But we can make the personal decision to move along when reality and fantasy-land are different worlds and there is no bridging the gap.
I don't like delivering the message that buyers can't have what they want. But I will, and I do. I don't want to waste their time, mine, or the sellers who are out there.
Sometimes you can't have what you want, no matter HOW badly you want it.
And that's true in life, NOT just real estate.
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You all likely remember the famous Road Runner cartoon character.
